Viewing app download history

The charts and info displayed on the Downloads page shows detailed info about the people who downloaded your app.

Note  The download numbers here are for new acquisitions only. Downloads of updates to an existing app are not tracked here.

To view the Downloads page:

  1. Go to your Windows Store Dashboard and find the app.

    Note  You can view your app's downloads only if the app is listed in the Store and appears below the Apps in the Store title.
  2. Click Details in the app's tile to see the App summary page.
  3. In the left menu, click Downloads.
  4. Review the filters at the top of the page and set the time frame and demographic criteria that you want to review.


The Downloads chart shows your app's downloads over time.

This page includes transaction filters so that you can view different transaction trends for your apps.

Downloads by age group

The Downloads by age group chart shows the age and gender of the people who have downloaded your app. This demographic data comes from the info that customers have entered with their Microsoft accounts.

Downloads by market

The Downloads by market chart shows where customers are downloading your app. This info is interpreted from the user’s locale settings.

Note  The market(s) selected in the Selling details page determines the Windows Store market(s) in which to list your app. But the Windows Store market is determined by the computer's region/location, which the customer can change. Consequently, it's possible for customers to see and download apps from locations that are different from the markets you selected in the Selling details page.

Downloading download data

You can download CSV files of your download data by clicking Export on the Downloads page. You can specify a custom date range for any duration during the last 31 days.

Note   Downloaded data is aggregated at a daily level.


All dates and times used in the analytics reports, charts, and downloaded data are shown in UTC.



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