Windows Dev Center

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Adding ads to apps with the Microsoft Advertising SDK

Use your Windows apps to make money by including ads from Microsoft Advertising. The Microsoft Advertising SDK for Windows enables you to create apps that can:

  • Easily integrate text and banner ads from Microsoft pubCenter into your apps.
  • Maximize in-app advertising revenues by unlocking the power of multiple advertising networks that compete in real-time to deliver ads to your apps.
  • Provide ad targeting capabilities to deliver the most relevant ads to your users.

The ads show in Windows apps for PCs, tablets and phones are configured and managed using your Microsoft pubCenter account to monitor your ad performance in real-time.

Use the following resources to sign up for the online ad service and implement ads in your Windows apps for PCs, tablets, and phones:


Introducing Microsoft Ads in Apps

Provides introductory information about the Microsoft ads in apps service supported across all Windows devices.

Sign up now

You can sign up with Microsoft pubCenter right now to begin receiving ads.

Design considerations for ads

Review design suggestions and general guidelines so that your app continues to provide an excellent user experience with ads in place.

Implement ads in your apps on Windows 8.1 devices.

Provides information about how to develop apps for Windows 8.1 that display ads and generate revenue.

Implement ads in your apps on Windows Phone devices.

Provides information about how to develop apps for Windows Phone that display ads and generate revenue.


Note  For backwards compatibility with Windows Phone 7, XNA games can still be built using the DrawableAd and AdGameComponent classes. You can also display ads in the Windows 7 hybrid Silverlight/XNA apps with these classes.



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