ProductAd Data Object


Defines a product ad. A product ad is not used directly for delivered ad copy. Instead, the delivery engine generates product ads from the product details that it finds in the customer’s Bing Merchant Center store.

<xs:complexType name="ProductAd">
  <xs:complexContent mixed="false">
    <xs:extension base="tns:Ad">
        <xs:element minOccurs="0" name="PromotionalText" nillable="true" type="xs:string" />

The ProductAd object inherits elements from the Ad. object. For a list of the inherited elements, see Inherited Elements below.

ElementDescriptionData Type
PromotionalTextThe promotional text to display in a product ad. If you do not want to add promotional text to the product ads, set PromotionalText to null or an empty string.

The text can contain a maximum of 45 characters. The promotional text of product ads within an ad group must be unique.

Add: Optional
Update: Optional

The ProductAd object inherits the following elements from the Ad object.

System_CAPS_ICON_note.jpg Note

The descriptions below are specific to product ads, and might not apply to other objects that inherit the same elements from the Ad object.

ElementDescriptionData Type
AdFormatPreferenceThis element is not applicable for product ads.string
DevicePreferenceNot supported for product ads.long
EditorialStatusThe editorial review status of the ad, which indicates whether the ad is pending review, has been approved, or has been disapproved.

Add: Read-only
Update: Read-only
FinalAppUrlsNot supported for product ads.AppUrl array
FinalMobileUrlsNot supported for product ads.string array
FinalUrlsNot supported for product ads.string array
ForwardCompatibilityMapThe list of key and value strings for forward compatibility. This element can be used to avoid otherwise breaking changes when new elements are added in future releases.

There are currently not any ForwardCompatibilityMap key and value pairs that are applicable for product ads.
KeyValuePairOfstringstring array
IdThe unique Bing Ads identifier for the ad.

Add: Read-only
Update: Required and Read-only
StatusThe status of the ad.

Add: Optional
Update: Optional
TrackingUrlTemplateNot supported for product ads.string
TypeThe type of the ad. This value is Product when you retrieve a product ad. For more information about ad types, see the Ad Data Object Remarks.

Add: Read-only
Update: Read-only
UrlCustomParametersNot supported for product ads.CustomParameters

CampaignManagementService.svc v11