AdGroupCriterionType Value Set

 

Defines the possible types of ad group criterions.

<xs:simpleType name="AdGroupCriterionType">
  <xs:list>
    <xs:simpleType>
      <xs:restriction base="xs:string">
        <xs:enumeration value="Age" />
        <xs:enumeration value="DayTime" />
        <xs:enumeration value="Device" />
        <xs:enumeration value="Gender" />
        <xs:enumeration value="Location" />
        <xs:enumeration value="LocationIntent" />
        <xs:enumeration value="Radius" />
        <xs:enumeration value="Targets" />
        <xs:enumeration value="ProductPartition" />
        <xs:enumeration value="Webpage" />
        <xs:enumeration value="Audience" />
        <xs:enumeration value="CustomAudience" />
        <xs:enumeration value="InMarketAudience" />
        <xs:enumeration value="RemarketingList" />
      </xs:restriction>
    </xs:simpleType>
  </xs:list>
</xs:simpleType>

ValueDescription
AgeThe ad group criterion is an age criterion.

The Criterion element of a BiddableAdGroupCriterion can be an instance of AgeCriterion, but age criterion are not supported with NegativeAdGroupCriterion.

The CriterionBid element of a BiddableAdGroupCriterion must be an instance of BidMultiplier when paired with this criterion type.
AudienceThe ad group criterion is an audience criterion.

The Criterion element of either an BiddableAdGroupCriterion or NegativeAdGroupCriterion can be an instance of AudienceCriterion. In other words you can include some audiences, and exclude other audiences.

The CriterionBid element of a BiddableAdGroupCriterion must be an instance of BidMultiplier when paired with this criterion type.

To add, delete, or update audience criterions i.e., custom audiences, in-market audiences, and remarketing lists, you must specify the Audience value. To retrieve these audience criterions via GetAdGroupCriterionsByIds you must request the specific type i.e., Custom, InMarket, and RemarketingList.
CustomAudienceThe ad group criterion is a custom audience association.

This criterion type value is only used by the GetAdGroupCriterionsByIds operation to request the custom audience associations represented by the AudienceCriterion objects. To manage the custom audience, see CustomAudience.
DayTimeThe ad group criterion is a day and time criterion.

The Criterion element of a BiddableAdGroupCriterion can be an instance of DayTimeCriterion, but day and time criterion are not supported with NegativeAdGroupCriterion.

The CriterionBid element of a BiddableAdGroupCriterion must be an instance of BidMultiplier when paired with this criterion type.
DeviceThe ad group criterion is a device criterion.

The Criterion element of a BiddableAdGroupCriterion can be an instance of DeviceCriterion, but device criterion are not supported with NegativeAdGroupCriterion.

The CriterionBid element of a BiddableAdGroupCriterion must be an instance of BidMultiplier when paired with this criterion type.
GenderThe ad group criterion is a gender criterion.

The Criterion element of a BiddableAdGroupCriterion can be an instance of GenderCriterion, but gender criterion are not supported with NegativeAdGroupCriterion.

The CriterionBid element of a BiddableAdGroupCriterion must be an instance of BidMultiplier when paired with this criterion type.
InMarketAudienceThe ad group criterion is an in-market audience association.

This criterion type value is only used by the GetAdGroupCriterionsByIds operation to request the in-market audience associations represented by the AudienceCriterion objects. To manage the in-market audience, see InMarketAudience.
LocationThe ad group criterion is a location criterion.

The Criterion element of either an BiddableAdGroupCriterion or NegativeAdGroupCriterion can be an instance of LocationCriterion. In other words you can include some locations, and exclude other locations.

The CriterionBid element of a BiddableAdGroupCriterion must be an instance of BidMultiplier when paired with this criterion type.
LocationIntentThe ad group criterion is a location intent criterion.

The Criterion element of a BiddableAdGroupCriterion can be an instance of LocationIntentCriterion, but location intent criterion are not supported with NegativeAdGroupCriterion.

The CriterionBid element of a BiddableAdGroupCriterion must be nil or empty when paired with this criterion type.
ProductPartitionThe ad group criterion is a product partition criterion.

The Criterion element of either an BiddableAdGroupCriterion or NegativeAdGroupCriterion can be an instance of ProductPartition. In other words you can include some product partitions, and exclude other product partitions.

This criterion type is only used with Bing Shopping campaigns.

The CriterionBid element of a BiddableAdGroupCriterion must be an instance of FixedBid when paired with this criterion type.
RadiusThe ad group criterion is a radius criterion.

The Criterion element of a BiddableAdGroupCriterion can be an instance of RadiusCriterion, but radius criterion are not supported with NegativeAdGroupCriterion.

The CriterionBid element of a BiddableAdGroupCriterion must be an instance of BidMultiplier when paired with this criterion type.
RemarketingListThe ad group criterion is a remarketing list association.

This criterion type value is only used by the GetAdGroupCriterionsByIds operation to request the remarketing list associations represented by the AudienceCriterion objects. To manage the remarketing list, see RemarketingList.
TargetsRepresents one or more AgeCriterion, DayTimeCriterion, DeviceCriterion, GenderCriterion, LocationCriterion, LocationIntentCriterion, and RadiusCriterion objects that can be managed together to show ads based on your target criteria.

To add, delete, or update target criterions i.e., age, day and time, device, gender, location, location intent, and radius criterions, you must specify the Targets value. To retrieve these target criterions via GetAdGroupCriterionsByIds you must request the specific type i.e., Age, DayTime, Device, Gender, Location, LocationIntent, and Radius.
WebpageThe ad group criterion is a webpage criterion.

The Criterion element of either an BiddableAdGroupCriterion or NegativeAdGroupCriterion can be an instance of Webpage, but webpage criterion are not supported with BiddableAdGroupCriterion. In other words you can include some webpages, and exclude other webpages.

This criterion type is only used with Dynamic Search Ads campaigns.

The CriterionBid element of a BiddableAdGroupCriterion must be an instance of FixedBid when paired with this criterion type.

CampaignManagementService.svc v11

Namespace: https://bingads.microsoft.com/CampaignManagement/v11

AgeCriterion
AudienceCriterion
DayTimeCriterion
DeviceCriterion
GenderCriterion
LocationCriterion
LocationIntentCriterion
ProductPartition
RadiusCriterion
Webpage

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