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Microsoft Advertising SDK for Windows Phone 7 - March 2011 (Deprecated)

Monetize your Windows Phone 7 applications and games by including ads from Microsoft Advertising. The Microsoft Advertising SDK for Windows Phone enables you to create applications that can do the following:

  • Easily integrate text and banner ads into your applications and games.

  • Provide a monetization solution that maximizes in-app advertising revenues by unlocking the power of multiple sales channels competing in real time to purchase your ad inventory.

  • Provide various ad targeting capabilities to deliver the most relevant ads to your users.

  • Seamlessly handle impression reporting.

The ads shown in Windows Phone 7 applications and games are integrated with Microsoft pubCenter for real-time monitoring of how your ads are performing.

In Windows Phone 7 applications, the AdControl receives and shows ads from the Microsoft Ad Exchange. The AdControl is for use in Windows Phone 7 Silverlight-based applications.

In Windows Phone 7 games, the Ad class, along with the AdManager class, receives and shows ads from the Microsoft Ad Exchange. The Ad class and the AdManager class are for use in Windows Phone 7 XNA-based games.

The Microsoft Advertising SDK for Windows Phone is divided into the following main sections.

 

Topic Description

Introducing the Microsoft Advertising SDK for Windows Phone 7 - March 2011 (Deprecated)

Provides introductory information about the Microsoft Advertising SDK for Windows Phone.

Getting Access to Microsoft pubCenter and Receiving Ads - March 2011 (Deprecated)

Provides information about how to sign up with pubCenter and begin receiving ads.

API Reference - Windows Phone 7 Advertising SDK - March 2011 (Deprecated)

Provides reference information for the Microsoft.Advertising.Mobile.UI Namespace and the Microsoft.Advertising.Mobile.Xna Namespace.

Ads in Windows Phone 7 Apps FAQ for Developers - March 2011 (Deprecated)

Provides answers to frequently asked questions about the SDK, the Silverlight AdControl, ads in XNA-based games, and pubCenter.

Additional Resources

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