iTV Audience
Knowing your audience is probably the most important aspect of planning and designing an iTV application. The tendencies and interests of your target audience should be reflected in your application.
Developing for the TV experience must also take into consideration how end users will be viewing the content. Because an increasing number of consumers watch television on their PCs, your design should take both the 2' (PC) and 10' (living room) viewing distances into consideration. While the goal of your application may not change between these two viewing methods, end users will interact with your application differently; using a keyboard and mouse from the 2' PC experience or a remote control from the 10' living room experience. Design your application to function well for either experience.
Note Currently the iTV platform does not provide mouse support, but it is possible to implement mouse support without the platform. For an example of implementing mouse support, see the MouseSample sample application.
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