AddNegativeKeywordsToEntities Service Operation

 

Adds negative keywords to the specified campaign or ad group.

System_CAPS_ICON_note.jpg Note

The operation does not modify shared negative keyword lists.

Request | Response

Error Codes

Service: CampaignManagementService.svc v10 | Namespace: https://bingads.microsoft.com/CampaignManagement/v10

Request Body

The AddNegativeKeywordsToEntitiesRequest object defines the elements of the request’s body. The elements must be in the same order as shown in the SOAP Request SOAP.

ElementDescriptionData Type
EntityNegativeKeywordsAn array of negative keyword with associated entity such as a campaign or ad group.

The specified negative keywords will be appended to any existing negative keywords if the limit of 20,000 negative keywords per associated campaign or ad group would not be exceeded.

Note: The EntityType specified within each EntityNegativeKeyword must be set to the same value.

This array can contain a maximum of 1 EntityNegativeKeyword element, which contains up to 20,000 negative keywords.
EntityNegativeKeyword array

Request Headers

Set the required header elements for each service request. New customers are required to sign up for Bing Ads with a Microsoft Account, and to manage those accounts you must use OAuth. Existing users with legacy Bing Ads credentials may continue to specify the UserName and Password header elements. In future versions of the API, Bing Ads will transition exclusively to Microsoft Account authentication. For more information, see Getting Started With the Bing Ads API.

OAuth Authentication

These request headers are required for Managing User Authentication with OAuth.

ElementDescriptionData Type
AuthenticationTokenThe OAuth access token used to manage Bing Ads accounts linked to a Microsoft Account.string
CustomerAccountIdThe identifier of the account that owns the entities in the request. This header element must have the same value as the AccountId body element when both are required.

Note: Required for service operations related to ad extensions. As a best practice you should always specify this element for operations limited in scope to a single account per service call.
string
CustomerIdThe identifier of the customer that contains and owns the account. If you manage an account of another customer, you should use that customer ID instead of your own customer ID.

Note: Required for service operations related to targeting and editorial. As a best practice you should always specify this element.
string
DeveloperTokenThe client application's developer access token.string

Password Authentication

These request headers are required for legacy username and password authentication.

ElementDescriptionData Type
CustomerAccountIdThe identifier of the account that owns the entities in the request. This header element must have the same value as the AccountId body element when both are required.

Note: Required for service operations related to ad extensions. As a best practice you should always specify this element for operations limited in scope to a single account per service call.
string
CustomerIdThe identifier of the customer that contains and owns the account. If you manage an account of another customer, you should use that customer ID instead of your own customer ID.

Note: Required for service operations related to targeting and editorial. As a best practice you should always specify this element.
string
DeveloperTokenThe client application's developer access token.string
PasswordThe Bing Ads user's sign-in password.string
UserNameThe Bing Ads user's sign-in user name. You may not set this element to a Microsoft account or email address.string

Request SOAP

The following example shows the complete request envelope.

<s:Envelope xmlns:i="http://www.w3.org/2001/XMLSchema-instance" xmlns:s="http://schemas.xmlsoap.org/soap/envelope/">
  <s:Header xmlns="https://bingads.microsoft.com/CampaignManagement/v10">
    <Action mustUnderstand="1">AddNegativeKeywordsToEntities</Action>
    <ApplicationToken i:nil="false"></ApplicationToken>
    <AuthenticationToken i:nil="false"></AuthenticationToken>
    <CustomerAccountId i:nil="false"></CustomerAccountId>
    <CustomerId i:nil="false"></CustomerId>
    <DeveloperToken i:nil="false"></DeveloperToken>
    <Password i:nil="false"></Password>
    <UserName i:nil="false"></UserName>
  </s:Header>
  <s:Body>
    <AddNegativeKeywordsToEntitiesRequest xmlns="https://bingads.microsoft.com/CampaignManagement/v10">
      <EntityNegativeKeywords i:nil="false">
        <EntityNegativeKeyword>
          <EntityId></EntityId>
          <EntityType i:nil="false"></EntityType>
          <NegativeKeywords i:nil="false">
            <NegativeKeyword>
              <Id i:nil="false"></Id>
              <MatchType></MatchType>
              <Text i:nil="false"></Text>
            </NegativeKeyword>
          </NegativeKeywords>
        </EntityNegativeKeyword>
      </EntityNegativeKeywords>
    </AddNegativeKeywordsToEntitiesRequest>
  </s:Body>
</s:Envelope>

Response Body

ElementDescriptionData Type
NegativeKeywordIdsA list of IdCollection corresponding to the negative keywords that were added for the corresponding entity.

Within an IdCollection, the list of Ids corresponds directly to the list of negative keywords in the request. Items of the list may be returned as null. For each list index where a negative keyword was not added, the corresponding element will be null.
IdCollection array
NestedPartialErrorsAn array of BatchErrorCollection objects that contain details for any negative keyword that were not successfully added. The top level error within each BatchErrorCollection object corresponds to potential campaign or ad group errors. The nested list of BatchError objects would include any errors specific to the negative keywords that you attempted to add to the campaign or ad group.

The list of errors do not correspond directly to the list of items in the request. The list can be empty if there were no errors, or can include one or more error objects corresponding to each unsuccessful list item in the request.
BatchErrorCollection array

Response Header

ElementDescriptionData Type
TrackingIdThe identifier of the log entry that contains details about the API call.string

Response SOAP

The following example shows the complete response envelope.

<s:Envelope xmlns:s="http://schemas.xmlsoap.org/soap/envelope/">
  <s:Header xmlns="https://bingads.microsoft.com/CampaignManagement/v10">
    <TrackingId p4:nil="false" xmlns:p4="http://www.w3.org/2001/XMLSchema-instance"></TrackingId>
  </s:Header>
  <s:Body>
    <AddNegativeKeywordsToEntitiesResponse xmlns="https://bingads.microsoft.com/CampaignManagement/v10">
      <NegativeKeywordIds p4:nil="false" xmlns:p4="http://www.w3.org/2001/XMLSchema-instance">
        <IdCollection>
          <Ids p4:nil="false" xmlns:a1="http://schemas.microsoft.com/2003/10/Serialization/Arrays">
            <a1:long></a1:long>
          </Ids>
        </IdCollection>
      </NegativeKeywordIds>
      <NestedPartialErrors p4:nil="false" xmlns:p4="http://www.w3.org/2001/XMLSchema-instance">
        <BatchErrorCollection>
          <BatchErrors p4:nil="false">
            <BatchError p4:type="-- specify derived type here with the appropriate prefix --">
              <Code></Code>
              <Details p4:nil="false"></Details>
              <ErrorCode p4:nil="false"></ErrorCode>
              <FieldPath p4:nil="false"></FieldPath>
              <ForwardCompatibilityMap xmlns:e27="http://schemas.datacontract.org/2004/07/System.Collections.Generic" p4:nil="false">
                <e27:KeyValuePairOfstringstring>
                  <e27:key p4:nil="false"></e27:key>
                  <e27:value p4:nil="false"></e27:value>
                </e27:KeyValuePairOfstringstring>
              </ForwardCompatibilityMap>
              <Index></Index>
              <Message p4:nil="false"></Message>
              <Type p4:nil="false"></Type>
              <!--Keep these fields if you set the i:type attribute to EditorialError-->
              <Appealable p4:nil="false"></Appealable>
              <DisapprovedText p4:nil="false"></DisapprovedText>
              <Location p4:nil="false"></Location>
              <PublisherCountry p4:nil="false"></PublisherCountry>
              <ReasonCode></ReasonCode>
            </BatchError>
          </BatchErrors>
          <Code p4:nil="false"></Code>
          <Details p4:nil="false"></Details>
          <ErrorCode p4:nil="false"></ErrorCode>
          <FieldPath p4:nil="false"></FieldPath>
          <ForwardCompatibilityMap xmlns:e28="http://schemas.datacontract.org/2004/07/System.Collections.Generic" p4:nil="false">
            <e28:KeyValuePairOfstringstring>
              <e28:key p4:nil="false"></e28:key>
              <e28:value p4:nil="false"></e28:value>
            </e28:KeyValuePairOfstringstring>
          </ForwardCompatibilityMap>
          <Index></Index>
          <Message p4:nil="false"></Message>
          <Type p4:nil="false"></Type>
        </BatchErrorCollection>
      </NestedPartialErrors>
    </AddNegativeKeywordsToEntitiesResponse>
  </s:Body>
</s:Envelope>

If the service operation fails, it throws a FaultException exception, which contains one or more of the Bing Ads API error data objects. For information about the fault detail objects, see Campaign Management Error Data Objects and Handling Service Errors and Exceptions.The following are example error codes that the error objects can include when using this service operation. For all documented error codes, please see Bing Ads Operation Error Codes.

Error Code
InvalidCredentials

DeleteNegativeKeywordsFromEntitiesGetNegativeKeywordsByEntityIds

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