Microsoft Advertising Platform
The Microsoft advertising platform provides you with programmatic access to various advertising technologies. The advertising technologies in the following table are provided.
|Bing Ads API||The Bing Ads API enables you to programmatically access a subset of the search advertising features that are available to users of the Bing Ads web application. For example you can use the API to create accounts, campaigns, ads, and keywords. You can also research historical and suggested keyword bids, and get performance reports that can be used to optimize your campaigns.|