WEB1051 - The <title> tag is missing
Expression Studio 4.0
Each page should have a unique title that is contained in a <title> tag.
Explanation
Search engines use the contents of the <title> tag to provide some of the details about the contents of the site.
Details
The <title> tag is the most important tag that site developer controls that can influence the relevance and ranking of a site in search-engine results. A unique, accurate, and descriptive title can improve the click-through volume to the site.
The <title> tag belongs inside the <head> tag section of a page and is usually placed before the <meta name="keywords"> tag and the <meta name="description"> tag.
Example
The following is an example of a correctly formatted <title> tag, with <meta name="description"> and <meta name="keywords"> tags in the <head> tag section.
<head> <title>Contact Proseware, Inc.</title> <meta name="description">Contact information for Proseware, Inc., including addresses, phone numbers, and email</meta> <meta name="keywords" content="Proseware,Proseware applications,Proseware utilities,Proseware tools,Proseware server tools"/> </head>