MobileAd Data Object (V5.1)

MobileAd Data Object (V5.1)

Microsoft Advertising APIs

Represents a mobile ad. A mobile ad is displayed to a user when the ad is viewed on a mobile device. This class is derived from the Ad class.

Syntax

<xs:complexType name="MobileAd">
    <xs:complexContent mixed="false">
        <xs:extension base="tns:Ad">
            <xs:sequence>
                <xs:element minOccurs="0" name="BusinessName" nillable="true" type="xs:string"/>
                <xs:element minOccurs="0" name="DisplayUrl" nillable="true" type="xs:string"/>
                <xs:element minOccurs="0" name="PhoneNumber" nillable="true" type="xs:string"/>
                <xs:element minOccurs="0" name="Text" nillable="true" type="xs:string"/>
                <xs:element name="Title" nillable="true" type="xs:string"/>
            </xs:sequence>
        </xs:extension>
    </xs:complexContent>
</xs:complexType>

Elements

Element	Description	Data Type	Add	Update	Rules
`BusinessName`	Specifies the name of the business for the mobile ad.	`string`	Optional. If not specified, the `DestinationUrl` and `DisplayUrl` elements are required.	Optional	BusinessName Element
`DisplayUrl`	Specifies the display URL for the ad.	`string`	Optional. If not specified, the `BusinessName` and `PhoneNumber` elements are required.	Optional	DisplayUrl Element
`PhoneNumber`	Specifies the phone number for the mobile ad. This is the phone number that is dialed when the ad is clicked.	`string`	Optional. If not specified, the `DestinationUrl` and `DisplayUrl` elements are required.	Optional	PhoneNumber Element
`Text`	Specifies the text of the ad.	`string`	Required	Optional	Text Element
`Title`	Specifies the title of the ad.	`string`	Required	Optional	Title Element

Inherited Elements

The properties in the following table are inherited from the Ad object.

Element	Description	Data Type	Add	Update	Rules
`DestinationUrl`	Specifies the destination URL for the ad. This is the URL for the webpage that you want people to visit when they click the ad.	`string`	Optional. If not specified, the `BusinessName` and `PhoneNumber` elements are required.	Optional	DestinationUrl Element
`EditorialStatus`	Reserved for future use.	AdEditorialStatus	Not used	Not used	None
`ExemptionRequest`	Reserved for future use.	`string`	Not used	Not used	None
`Id`	Identifies the ad.	`int`	Read-only	Required; specifies the ad to update.	None
`Status`	Reserved for future use.	AdStatus	Not used	Not used	None
`Type`	Specifies the type of the ad.	AdType	Read-only	Read-only	Type Element

Business Rules

General Business

There can be no more than 20 ads in an ad group.

For more information, see the Business Rules section of the Ad object.

Element Rules

BusinessName Element

The maximum length for the business name in a mobile ad is 20 characters.

DestinationUrl Element

For text ads, the maximum length for a destination URL is 1,022 characters.

For more information, see the DestinationUrl element of the Ad object.

DisplayUrl Element

The maximum length of this property is 200 characters. The maximum length of the displayed URL after all parameters have been expanded is 20 characters.

PhoneNumber Element

The maximum length for a mobile ad phone number is 20 characters.

Text Element

The maximum length of this property is 300 characters. The maximum length of the displayed mobile ad text after all parameters have been expanded is 18 characters.

Title Element

The maximum length of this property is 80 characters. The maximum length of the displayed mobile ad title after all parameters have been expanded is 18 characters.

Type Element

The ad type is read-only; it is set at creation time based on the type of derived class used to create the object. For text ads, this element always contains "Mobile".

Requirements

WSDL: CampaignManagement.svc in version 5.1.

Reference

TextAd Data Object (V5.1)

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