MetroAreaDemographicReportRequest Data Object
Defines a metropolitan area demographic report request, which shows the overall effectiveness and cost of running ads in the different geographical locations, for example countries and regions, states, and metropolitan areas for a specified time period. You can include details in the report, for example clicks and spend that you can use to identify geographical locations where you ads are performing well, and those areas where you may need to adjust your strategy. The report also identifies the physical location of the user and the intended geographical location of the user’s search query, for example a user in Seattle searching for services in Portland.
Note
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The metro area demographic report is comparable to the Geographical location report available in the Reports tab of the Bing Ads web application. |
<xs:complexType name="MetroAreaDemographicReportRequest"> <xs:complexContent mixed="false"> <xs:extension base="tns:ReportRequest"> <xs:sequence> <xs:element name="Aggregation" type="tns:NonHourlyReportAggregation" /> <xs:element name="Columns" nillable="true" type="tns:ArrayOfMetroAreaDemographicReportColumn" /> <xs:element minOccurs="0" name="Filter" nillable="true" type="tns:MetroAreaDemographicReportFilter" /> <xs:element name="Scope" nillable="true" type="tns:AccountThroughAdGroupReportScope" /> <xs:element name="Time" nillable="true" type="tns:ReportTime" /> </xs:sequence> </xs:extension> </xs:complexContent> </xs:complexType>
Elements
Element | Description | Data Type | Required/Optional | ||
|---|---|---|---|---|---|
Aggregation | The type of aggregation to use to aggregate the report data. For example, you can aggregate the report data by day or week, or request a summary report. The Time element specifies the time period to use for the aggregation. For a list of aggregation types, see Aggregation and Time Periods.
| Required | |||
Columns | The list of columns to include in the report. The report will include the columns in the order that you specify them. | Required | |||
Filter | The filter information to use to filter the report data. | Optional | |||
Scope | The scope of the report. Use this element to limit the report to include data for a combination of accounts, ad groups, and campaigns. | Required | |||
Time | The time period to use for the report. You can specify a custom date range or select a predefined date range (for example, Today, ThisWeek, or LastMonth). For a list of the time periods that you can specify for each aggregation type, see Aggregation and Time Periods. | Required |
The MetroAreaDemographicReportRequest object derives from the ReportRequest object. For a list of additional elements that you can specify, see the ReportRequest object.
Business Rules
Aggregation and Time Periods
The following are the time periods that you can specify for each aggregation value.
Aggregation Value | Time Periods | ||
|---|---|---|---|
Daily | Today Yesterday LastSevenDays ThisMonth LastMonth Custom date range | ||
Monthly
| ThisMonth LastMonth LastThreeMonths LastSixMonths LastYear Custom date range | ||
Summary | Yesterday LastSevenDays ThisMonth LastMonth Custom date range | ||
Weekly | ThisWeek LastWeek LastFourWeeks Custom date range | ||
Yearly
| ThisYear LastYear Custom date range |
To request a metropolitan area demographic report, pass a completed MetroAreaDemographicReportRequest object to the SubmitGenerateReport operation.
